DIEVA is an emerging jewellery brand that stole my heart with its romantic and up-to-date creations. Its special creations are the fruit of the passion for perfect lines and the expression of French savoir-faire. They caught my attention and I would like to share my impressions of this Jewelry House and above all talk about the mission and deep meaning of these splendid and glamorous jewels.
This brand was founded by Ieva Dumbliauskaite in Lyon, France. This city, surrounded by 2000 years of history with its remarkable architecture and beauty is the ideal environment for an artist. Lyon, the ancient Roman Lugdunum, has since the Renaissance developed unique expertise in goldsmithing, having close ties with gold trading. Many goldsmith businesses flourish even today in this city on the Rhone river. It is one of the main centres of French jewellery making. Lyon charmed Ieva at once with its romantic atmosphere and historical background. The city became a great source of inspiration for her with its calm, mystical and peaceful aura.
Ieva was born in Lithuania and made her art studies in Vilnius where she became highly skilled in painting, sculpture, drawing and graphic arts. Thanks to this advanced level training she became expert in the art of gouaché very accurate designs essentials for creating the final piece.
Every piece of jewellery is made by hand and this is the first thing I wish to point out. Her art is natural, authentic and preserves traditional techniques. Every piece has its own engraved number and therefore is unique. Ieva loves nature and surrounds herself with plants and animals. The beauty of the Mediterranean coast is a major source of her inspiration. Ieva’s creations are ethical, meaning that Dieva Jewelry is transparent and responsible, using sustainable materials with a minimal impact on the environment and not involved in any exploitation of workers.